Daniel Ogong, the head of Marketing, Communications and Client Experience at Stanbic Bank Uganda, has been named Marketing Pioneer for 2024 by Evolve Africa.
Shafique Ssemakula, the co-founder of Evolve Africa said selection for the 2024 award winners explored how well brands, marketers and their agency partners have leveraged different media channels, digital and traditional, to create campaigns that have made a sustainable impact on their target audience and businesses.
“Esteemed Marketer, Daniel Ogong`s star outshone his peers, as he was announced the winner of the most coveted honor, the prestigious- UMEAS Marketing Pioneer Award,” Ssemakula said.
Ogong is one of Uganda’s most accomplished marketing leaders with over two decades of professional experience across various sectors including FMCG, financial services among others. He has spearheaded over 50 marketing campaigns since joining Stanbic Bank.
Ssemakula said Ogong has brought on board a wealth of experience that will has shaped Stanbic’s Marketing and Communications strategy to reinforce and sustain the bank’s position as market leader while supporting the delivery of innovative solutions that respond to today’s customer needs.
The event, dubbed ‘The Marketers Biggest Night’, saw outstanding performers in the ndustry under the theme ‘Promoting Sustainable Marketing’.
The winners were selected by a distinguished six-member Marketing Council that comprised renowned competent industry experts, who were selected based on leadership, contribution towards the profession, experience and academic qualifications.
The council oversaw both the nomination process and the entire award winner selection.
The public vote, which was transparently carried out on the UMEAS website, accounted for 40%, for six of the twelve categories of this year’s UMEAS.
The public vote on the selected categories represented 40% of the final vote, while 60% stake resides with the Marketing Council.